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Alix Earle

Alix Earle shares beauty routines and candid life updates, hosts Hot Mess and Get Real With Me, and brings fans into their world through Netflix’s Earle Meets World and skincare brand Reale Actives.

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Alix’s highlights, collected from public sources, plus their backstory and Starbook, where fans write.

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Reale Actives arrives in Canada

Alix brought Reale Actives to Canada, with online shopping opening on October 22 and a launch-day pop-up at Toronto’s Misc Coffee.

holrmagazine.comRead about the Canadian debut
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A look around the new LA apartment

A new vlog takes fans through Alix’s place and first week back in Los Angeles, including walks with Asia, shopping, and dinner and bowling with friends.

youtube.comWatch the apartment vlog
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Getting ready with Maura Higgins

Maura joined Get Real With Me for matcha and a conversation about Dancing with the Stars, The Traitors, and the infamous Birkin.

podfollow.comListen to the Maura Higgins episode
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Go Calm joins the Reale Actives routine

Alix’s skincare brand introduced Go Calm, a 10% azelaic acid serum designed for redness. It became the first addition to the original four-product lineup.

swimsuit.si.comRead about Go Calm
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Earle Meets World starts streaming

Alix’s eight-episode Netflix reality series opened up life beyond the short clips, with their blended family, friends, and growing business in the frame.

netflix.comExplore Earle Meets World
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Overview

From
New Jersey, USA
Education
University of Miami, marketing, class of 2023
Started posting
Joined TikTok in 2019
Breakout
Candid get-ready-with-me videos and sharing their acne journey
Creates
Beauty videos, vlogs, interviews, podcasts, and reality TV

Known for

  • Netflix
    Earle Meets World2026 · Reality series star
  • YouTube
    Get Real With Me2026 · Host, Maura Higgins episode
  • Podcast
    Hot Mess2023 · Creator and host
  • Skincare
    Reale Actives2026 · Founder
  • Sports Illustrated
    SI Swimsuit cover2026 · Cover model, Botswana

Mini bio

How it started.

Raised in New Jersey, Alix joined TikTok in 2019. While studying at the University of Miami, they found that casual getting-ready livestreams connected with viewers more than polished posts. Sharing their cystic acne helped build a community where followers could ask questions and feel less alone.

Beyond the beauty routine.

Alix graduated in marketing in 2023 and created Hot Mess, expanding the conversation beyond makeup to everyday life. The show later grew into YouTube vlogs and Get Real With Me interviews. Their screen work includes a cameo in Happy Gilmore 2, a runner-up finish on Dancing with the Stars, and the 2026 Netflix series Earle Meets World.

Building something personal.

Their own experience with acne shaped Reale Actives, developed with dermatologist Dr. Kiran Mian and launched in March 2026. Alix has also kept a connection to their university through the Alix Earle Scholarship, which supports Miami Herbert Business School students.

Creditschronological, newest first

Film and television

  • 2026Earle Meets WorldReality series star
  • 2025Dancing with the Stars, season 34Contestant and runner-up with Val Chmerkovskiy
  • 2025Happy Gilmore 2Cameo as themself

Online shows

  • 2025Hot Mess on YouTubeVlog creator and Get Real With Me host
  • 2023Hot MessPodcast creator and host

Beauty and fashion

  • 2026Reale ActivesFounder
  • 2026Sports Illustrated SwimsuitPrint cover model, photographed in Botswana
  • 2024Sports Illustrated SwimsuitFirst digital cover model

Awards

Allure Readers’ Choice Award2024 · Favorite Beauty Creator, chosen by Allure readers.

Quotes

I love criticism because I love feedback, and I want to make myself better.Alix Earle, The Founder Mindset with Reza Satchu

On hearing feedback from Harvard Business School students while discussing their move into business.

Trivia

  1. One early job was working in an ice cream shop with their cousins at around age 12.
  2. Before building their own platform, Alix helped run a boutique’s social media.
  3. They became SI Swimsuit’s first digital cover star in June 2024.

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Highlights are compiled from public sources and link out to them. Page researched October 30, 2026; data confidence: high. Fan, Star and leaderboard figures are placeholders.

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