Canelo Álvarez
Mexican boxer and four-division world champion who shares his training, fight nights and ventures beyond the ring with fans around the world.
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Latest
Canelo’s happenings, collected from public sources, plus his backstory and Starbook, where fans write.
Known for
AMIRIOverview
- Full name
- Santos Saúl Álvarez Barragán
- Born
- July 18, 1990 · Jalisco, Mexico
- Work
- Professional boxer, entrepreneur and sports media founder
- Turned professional
- 2005, aged 15
- First world title
- WBC super welterweight, 2011
- Historic milestone
- First undisputed super middleweight champion, 2021
Mini bio
How it started.
Before world titles, Canelo helped his father sell ice pops and aguas frescas in Jalisco. His brother Rigoberto gave him his first gloves at 10. He trained at the Julián Magdaleno gym under José “Chepo” Reynoso and turned professional in 2005 at 15.
The first belt.
His first world championship arrived on March 5, 2011, when he beat Matthew Hatton by unanimous decision for the WBC super welterweight title. He went on to win world titles across four divisions, from super welterweight to light heavyweight.
Fights fans remember.
Canelo’s rivalry with Gennadiy Golovkin stretched across three fights, finishing with a unanimous-decision win in 2022. A year earlier, his eleventh-round stoppage of Caleb Plant had made him the first boxer to hold all four major super middleweight belts together.
Beyond the ropes.
Fans can also follow Canelo through campaign films and new media projects. He starred in AMIRI’s autumn-winter 2025 campaign, and in 2026 his Canelo Media company partnered with Box to Box Films to develop sports entertainment.
His latest chapter.
After losing the undisputed championship to Terence Crawford in September 2025, Canelo returned against Christian Mbilli on October 31, 2026. He won by unanimous decision in Riyadh to reclaim the WBC super middleweight title.
Creditschronological, newest first
Boxing
- 2026Canelo vs. Christian MbilliWBC super middleweight title winner
- 2025Canelo vs. Terence CrawfordHeadliner on Netflix
- 2025Canelo vs. William ScullUndisputed super middleweight title winner
- 2022Canelo vs. Gennadiy Golovkin IIIWinner by unanimous decision
- 2021Canelo vs. Caleb PlantFirst undisputed super middleweight champion
- 2011Canelo vs. Matthew HattonWon his first world championship
Media and campaigns
- 2026Canelo Media and Box to Box Films partnershipCanelo Media founder
- 2025AMIRI autumn-winter 2025 campaignBrand ambassador and featured talent
Awards
Quotes
My older brother is the one who got me started in boxing. He's the one who inspired me.Canelo Álvarez, Premier Boxing Champions
Looking back on the influence of his older brother Rigoberto on his start in boxing.
Trivia
- “Canelo” means “cinnamon” in Spanish, a nickname connected to his red hair.
- He is the youngest of eight siblings: seven boys and one girl. All seven brothers boxed.
- His first boxing gloves were a gift from his brother Rigoberto when he was 10.
- He plays golf for fun and told BoxingScene in 2024 that he did not plan to pursue it professionally.
Find Canelo
Follow Canelo for training, fight nights and life outside the ring.
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