Rocky Barnes
Rocky Barnes is a model, fashion and travel creator, designer and co-host of Mulholland Drive, sharing personal style, beauty and life with family.
At 100 nudges, fangea sends Rocky’s team an official invite.
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Latest
Rocky’s happenings, collected from public sources, plus their backstory and Starbook, where fans write.
Known for
- Rocky Barnes for Spell: Paradise Found2025 · Campaign muse
Spell - CoyuchiThe Place Where Nature Dreams2025 · Campaign face and curator
- Mulholland Drive2024–2025 · Co-host with Rachel Zeilic
Podcast - The Bright Side2020 · Founder and designer
Fashion - ExpressExpress x Rocky Barnes2019 · Design collaborator
- Boyfriend2012 · Music video appearance
YouTube
Overview
- Work
- Model, creator, designer and podcast co-host
- Early visibility
- Appeared in Justin Bieber’s 2012 “Boyfriend” music video
- Turning point
- Sam Edelman’s fall 2015 campaign, photographed by Patrick Demarchelier
- Own label
- Launched The Bright Side in December 2020
- Podcast
- Mulholland Drive, co-hosted with Rachel Zeilic
Mini bio
How it started.
Rocky entered modeling while in college, then built an audience by sharing travel and fashion online. Those early posts grew into a career that connected modeling, personal style and collaborations with brands.
Finding a wider audience.
An appearance in Justin Bieber’s 2012 “Boyfriend” video was one of Rocky’s early breakout moments. Another milestone came in 2015, when Sam Edelman chose Rocky for its fall campaign, photographed by Patrick Demarchelier. Rocky later described that first influencer campaign as a turning point.
Making clothes.
In 2019, Rocky collaborated with Express on a capsule inspired by travel and pieces that could mix and match. In December 2020, Rocky launched The Bright Side, a line of coordinated unisex separates for adults and babies.
Beyond outfit posts.
Rocky co-hosts Mulholland Drive with Rachel Zeilic, taking conversations into entertainment, creative work and family life. Recent projects include campaigns for Coyuchi and Spell, alongside an investment in Exponent Beauty.
Creditschronological, newest first
Fashion and design
- 2025Paradise FoundCampaign muse
- 2025The Place Where Nature DreamsCampaign face and curator
- 2020The Bright SideFounder and designer
- 2019Express x Rocky BarnesDesign collaborator
- 2015Sam Edelman fall advertising campaignCampaign face
Podcasts and music videos
- 2024–2025Mulholland DriveCo-host with Rachel Zeilic
- 2012Justin Bieber: BoyfriendMusic video appearance
Quotes
An overnight success is 10 years in the making.Rocky Barnes, Create & Cultivate
From a keynote at Create & Cultivate’s 2019 Desert Pop Up. Source linked below.
Trivia
- Rocky is half-Filipina, a part of their upbringing discussed on Naked Beauty.
- Spell’s first shoot with Rocky took place in Byron Bay in March 2015.
- In a Fileist interview, Rocky said they personally posted every photo and story.
- Rocky told Exponent Beauty they keep a travel skincare bag packed and ready to go.
Find Rocky
Follow Rocky for outfits, travels and everyday moments.
Are you Rocky Barnes?
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