Bernard Marr
Bernard Marr is an author, futurist and online creator who explains AI, data and the changing world of business through books, articles and videos.
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Latest
Bernard’s happenings, collected from public sources, plus their backstory and Starbook, where fans write.
Known for
Overview
- From
- Born near Hamburg, Germany; later moved to Cambridge, England.
- Work
- Author, futurist, speaker and business technology adviser.
- Started his firm
- Founded Bernard Marr & Co. in 2006 after working in academia.
- Recognition
- Business Trends in Practice won Business Book of the Year in 2022.
Mini bio
How it started.
Bernard was born near Hamburg and moved to Cambridge to study business, engineering and information technology. He worked as a research fellow at Cambridge Judge Business School and later at Cranfield School of Management. In 2006, he left academia to establish Bernard Marr & Co.
Finding a wider audience.
His work grew from strategy and business measurement into big data, digital transformation and AI. Books, Forbes articles and online videos brought those subjects to a wider audience. His official biography reports more than five million followers and subscribers and a LinkedIn ranking among the world’s top five business influencers.
A book milestone.
Business Trends in Practice became a milestone when it won the 2022 Business Book of the Year award. The same awards also recognized it in Change & Sustainability and named Extended Reality in Practice the Specialist Business Book winner.
What to explore.
For readers interested in practical examples, Generative AI in Practice explores applications across industries. AI Strategy and the third edition of Data Strategy take that interest into planning how organizations use the technology.
Creditschronological, newest first
- 2025Data Strategy, third editionAuthor
- 2025AI StrategyAuthor
- 2024Generative AI in PracticeAuthor
- 2021Business Trends in PracticeAuthor
Awards
Quotes
I’m so excited and incredibly humbled to win the Business Book of the Year 2022 award, among so many amazing entries.Bernard Marr, quoted by Pathway Group
On winning the 2022 Business Book of the Year award. https://pathwaygroup.co.uk/the-business-book-awards-2022-in-partnership-with-pathway-group/
Trivia
- His career began in business school research before he founded his advisory firm.
- His official biography says his books have been translated into more than 20 languages.
- Two of his books won category prizes at the same 2022 Business Book Awards.
Find Bernard
Follow Bernard’s books, videos and latest thinking on AI and business.
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