Deja Smith
Deja Smith, known as @thatssodejavu, is a Houston motherhood and lifestyle creator sharing everyday mom life, affordable fashion, family finds and party ideas.
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Latest
Deja’s happenings, collected from public sources, plus her backstory and Starbook, where fans write.
Known for
LTK
LTK
LTKOverview
- Based in
- Houston, Texas
- Online name
- @thatssodejavu
- Work
- Motherhood and lifestyle content creator
- Featured on
- PBS NewsHour, February 2024
Mini bio
Everyday beginnings.
Deja built a TikTok following by sharing life as a stay-at-home mother. In her PBS NewsHour interview, she described herself as a regular, middle-class mom. That everyday perspective also runs through her LTK shop, where she shares affordable fashion, sale finds and things for kids.
A home people recognize.
Her work was featured in Hunker’s January 2023 story about the “non-aesthetic homes” trend. In the embedded post, she talked about appreciating her first home while still feeling the pressure to compare it with homes on social media.
Keeping the focus on her.
In February 2024, Deja spoke to PBS NewsHour about removing her daughter’s face from her content. She said attention directed specifically at her daughter had made her uncomfortable, and that she wanted the content to center on her own experience.
What she makes now.
Her posts include birthday party setups, seasonal gift baskets, an advent calendar and clothing finds for the family. Her agency, MTM Influence, lists Disney, Colgate, HEB and Energizer among her previous brand partners.
Creditschronological, newest first
Online projects
- 2026Mini boo basket ideasCreator
- 2026Birthday party hosting necessitiesCreator
- 2025DIY sensory advent calendarCreator
Interviews
- 2024PBS NewsHour: Momfluencers and children’s privacyInterviewee
Quotes
I always wanted to base my content around me.Deja Smith, PBS NewsHour
In a February 2024 interview about her decision to stop showing her daughter’s face online.
Trivia
- Her LTK bio lists her height as 5 feet 11 inches.
- She called the house in her “non-aesthetic home” post her first home.
- Her agency’s partner list includes both Disney and HEB.
Find Deja
Follow Deja for everyday mom life, family finds and her latest projects.
Are you Deja Smith?
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