Lea Felicitas
Lea Felicitas, known as @laemekiia, is an Atlanta-based beauty creator sharing makeup swatches, skincare finds, ASMR hauls and carefully organized beauty collections.
At 100 nudges, fangea sends Lea’s team an official invite.
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Latest
Lea’s happenings, collected from public sources, plus their backstory and Starbook, where fans write.
Known for
YouTube
YouTube
YouTube
YouTubeOverview
- Based in
- Atlanta, United States
- Known online as
- @laemekiia
- Work
- Beauty videos, makeup swatches, skincare and ASMR collection organization
- Early recognition
- Highlighted in Tribe Dynamics’ September 2022 Dior Beauty coverage
Mini bio
How it started.
Lea creates under the name @laemekiia. Famous Birthdays dates their first Instagram post to December 24, 2021, in Atlanta. By September 2022, their product-focused beauty posts were drawing industry attention: Tribe Dynamics highlighted @laemekiia as Dior Beauty’s leading creator by earned media value that month.
The collection videos.
Lea’s YouTube work turns beauty collections into short organizing sessions, from lipstick drawers to perfume bottles arranged by color. Their November 2024 lipstick organization video has passed 400 million views, while the July 2024 makeup drawer video has passed 160 million. Both pair collection organization with ASMR.
What fans find now.
Their channel describes a focus on makeup, skincare and current favorites. Recent videos move between Sephora gift sets, Korean beauty finds, blush tests and makeup routines. Traackr’s March 2026 report placed Lea ninth in its list of top US mega beauty creators for 2025, using its own Brand Vitality Score.
Creditschronological, newest first
- 2026YesStyle 2026 beauty advent calendarCreator
- 2025Gold and red perfume collection organizationCreator
- 2024Lipstick collection organization, part ICreator
- 2024Organize my makeup drawer with meCreator
Quotes
Chasing the beauty in lifeLea Felicitas, official YouTube channel
The opening line of Lea’s channel description.
Trivia
- Their gold and red perfume collection gets its own color-themed organizing video.
- The October 2026 Rare Beauty video focuses on purple shades for cheeks, highlight and lips.
- Their Risky blush video lists five tested shades, so fans can look up the exact colors.
Find Lea
Follow Lea for new beauty finds and the next collection unboxing.
Are you Lea Felicitas?
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