Natasha Denona
Natasha Denona is a makeup artist, beauty creator, and founder who shares eye looks, application lessons, and the palettes and complexion products developed for her namesake brand.
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Latest
Natasha’s happenings, collected from public sources, plus their backstory and Starbook, where fans write.
Known for
Overview
- Origins
- Born in Croatia and raised in Germany.
- Work
- Makeup artist, educator, beauty creator, and cosmetics founder.
- Early career
- Professional dancer and model before moving into makeup artistry.
- Breakout product
- The Sunset palette sold out within an hour of its May 2017 launch, according to Allure.
Mini bio
Backstage beginnings.
Born in Croatia and raised in Germany, Natasha first explored makeup backstage as a dancer, creating looks for herself and other performers. Her mother, a chemist and technical illustrator, introduced her to both art and science.
Finding a profession.
After working as a professional dancer and model, Natasha moved into makeup. Photographer Ron Kedmi gave her a first professional assignment on a catalog and campaign for Hagara. Her editorial work later appeared on covers of ELLE, Marie Claire, and InStyle, and her clients included Bar Refaeli and Gal Gadot.
Teaching and making.
Natasha established her Makeup Academy in Tel Aviv in 2002. She also began developing eyeshadows to get the texture and color payoff she wanted in her own kit. Today, her online work brings product demonstrations and application lessons to fans alongside new makeup collections.
A palette fans remember.
Sunset became a defining release: Allure reported that the warm-toned palette sold out within an hour of its May 2017 launch. Sunset and Lila later appeared among Allure’s 2018 Best of Beauty winners.
Creditschronological, newest first
Makeup collections
- 2026HY-GLAM Brush KitCreator of a six-piece eye and complexion brush set
- 2026Tan Eyeshadow PalettePalette creator
- 2017Sunset Eyeshadow PalettePalette creator
Education
- 2002Natasha Denona Makeup AcademyFounder
Awards
Quotes
My secret is my formulas.Natasha Denona, official About Natasha page
On personally designing her products from start to finish.
Trivia
- Natasha’s mother worked as both a chemist and a technical illustrator.
- Her first makeup experiments happened backstage with fellow dancers.
- Her first professional campaign assignment came through photographer Ron Kedmi for fashion designer Hagara.
Find Natasha
Follow Natasha for new looks, palette reveals, and makeup lessons.
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