Nicole Bernardes
Nicole Bernardes, also known as Madame Kool, is a Brazilian fashion and lifestyle creator sharing personal style, beauty, travel and family life in France.
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Latest
Nicole’s happenings, collected from public sources, plus their backstory and Starbook, where fans write.
Known for
Guerlain
TrenteOverview
- Also known as
- Madame Kool
- From
- Santos, Brazil
- Started
- Fashion blogging around 2009, after modeling
- Creative partnership
- Kool Kouple with Sylvain, also known as Monsieur Kool
- TV milestone
- Won a Les Reines du shopping competition in May 2018
Mini bio
How it started.
Nicole’s fashion story began in Santos, Brazil. In a 2011 interview, Nicole recalled starting a modeling course at about 15 and working professionally after moving to São Paulo at about 18. During the final year of law school, blogging became a way to keep fashion close after stepping away from modeling.
From looks to a business.
O Fantástico Mundo de Nicole began around 2009 as a hobby. Sharing outfits led to reader requests to buy similar clothes and then to the online shop Miss Trendy. Nicole later built Kool Kouple with Sylvain, bringing fashion and travel into a shared creative project.
A new chapter in France.
In a December 2017 interview, Nicole described moving to Paris as a dream come true and a chance to work more closely with fashion brands. A win on M6’s Les Reines du shopping followed in May 2018. Later work includes Guerlain beauty tutorials, family storytelling and a Volvo ambassador partnership announced in November 2025.
Creditschronological, newest first
Brand collaborations
- 2026Bocage: 60 years of fashionCreator of a reel recreating six decades of looks
- 2025Volvo Car FranceAmbassador with Sylvain
- 2019Guerlain: Rouge G & TerracottaCampaign creator producing tutorial content
- 2017Trente: Darlington shootFashion campaign participant
Television and podcasts
- 2021The Parents Show, episode 01Guest with Sylvain discussing pregnancy during lockdown
- 2018Les Reines du shoppingContestant and winner of the “originale avec des rayures” challenge
Awards
Quotes
Paris est ma ville préférée dans le monde, donc pour moi c’est un rêve devenu réalité.Nicole Bernardes, DPB Agency interview
In December 2017, Nicole spoke about the move to Paris and the fashion opportunities it opened.
Trivia
- Nicole credited a stylish mother with sparking an early love of fashion in the 2011 Dona Ana Costa interview.
- The Kool Kouple blog was published in French, English and Portuguese, according to DPB Agency’s 2018 feature.
- In the 2011 interview, Nicole named Miroslava Duma and Chiara of The Blonde Salad as style inspirations.
Find Nicole
Find Nicole’s latest looks, beauty routines and family travels on Instagram.
Are you Nicole Bernardes?
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