Sallie Krawcheck
Sallie Krawcheck is an author, financial educator and Ellevest founder who writes and speaks about women, work and building financial power.
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Known for
Crown Currency
LinkedIn LearningOverview
- From
- Charleston, South Carolina
- Education
- University of North Carolina at Chapel Hill; MBA, Columbia University
- Known for
- Ellevest, Own It, and writing about women and money
- Earlier career
- Research analyst, bank executive and Citigroup CFO
Mini bio
How it started.
Sallie grew up in Charleston and studied journalism at UNC. In a Mic interview, she recalled wanting to write, then choosing a Wall Street job over an offer to write obituaries in Florida. She expected finance to be a short stop before business journalism. It became a career.
Finding a voice.
Her path took her from Salomon Brothers to research and leadership at Sanford Bernstein, then to senior roles including Citigroup CFO and CEO of Smith Barney and Merrill Lynch Wealth Management. Ellevest’s biography notes that Fortune called her “The Last Honest Analyst.” Her public voice grew around the same questions she faced at work: who gets heard, who gets served and who gets to build wealth.
Building for women.
Founded in 2014, Ellevest grew out of the gap between women’s financial lives and the services available to them. Its approach considered factors such as career breaks, earnings and longer lifespans. Sallie brought that mission to readers in Own It in 2017 and to learners through a course on thoughtful risk-taking.
The next chapter.
In December 2024, Sallie announced that she was stepping aside as Ellevest CEO to focus on her health and would continue in a board role. In August 2026, she joined Duolingo’s board as an independent director, bringing her finance and operating experience to the learning company.
Creditschronological, newest first
Books and teaching
- 2017Own It: The Power of Women at WorkAuthor
- 2016Sallie Krawcheck on Risk-TakingInstructor
Awards
Quotes
Nothing bad happens when women have more money.Sallie Krawcheck, Ellevest, December 10, 2024
Trivia
- She studied journalism before entering finance and originally hoped to become a business journalist.
- In a 2016 personal essay, she wrote that she had read all the Harry Potter books aloud to her son.
- She still had her old corporate briefcase when she wrote about women’s midlife career changes in October 2024.
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