Alyssa Coscarelli
Alyssa Coscarelli is a New York creator, writer and consultant sharing personal style, vintage finds and interiors as @alyssainthecity and through Little Big City.
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Latest
Alyssa’s happenings, collected from public sources, plus their backstory and Starbook, where fans write.
Known for
- Little Big City: The Fashion Week Comedown2026 · Newsletter writer
Substack - Petite StudioSummer ’24 Capsule Lookbook2024 · Petite Studio collaborator
- Alyssa Coscarelli x Aperçu2020 · Sunglasses capsule co-designer
Aperçu - So Major pop-up2019 · Retail curator

- New York Fashion Week, day one2019 · Front-row commentary
CFDA
Overview
- Known online as
- @alyssainthecity
- Based in
- New York City, after returning from Los Angeles in 2025
- Studied
- Fashion Merchandising at LIM College
- Career roots
- Fashion editor at Refinery29; freelance since the end of 2018
- Newsletter
- Little Big City
Mini bio
How it started.
Originally from Florida, Alyssa moved to New York to study at LIM College. An editorial internship at Refinery29 grew into a fashion editing job, while she built an Instagram audience alongside her college and working life.
Making her own lane.
At the end of 2018, she left Refinery29 to work independently as a creator and consultant. Her work expanded into product collaborations and retail curation, including So Major’s pop-up and a capsule of rectangular sunglasses with Aperçu. Discovering smaller labels and mixing vintage with contemporary pieces became recurring parts of her work.
Style beyond the wardrobe.
Little Big City brings together her personal style, city guides and everyday discoveries. After returning to New York in 2025, she opened up her decorating services and built a home recommendations hub on Rec League. Her 2026 updates follow that practice into client spaces, including the Taste vintage showroom and a Pilates studio project.
Creditschronological, newest first
Interiors
- 2026Taste vintage showroom at WSAInterior design
- 2025COSA Ceramica workshop and retail spaceColor and sourcing input
Fashion and collaborations
- 2026Theory Fall 2026 newsletter partnershipWriter and creator
- 2024Petite Studio Summer ’24 Capsule LookbookStyling collaborator
- 2020Alyssa Coscarelli x AperçuSunglasses capsule co-designer
- 2019So Major pop-upCurator
- 2019CFDA New York Fashion Week day-one reportGuest commentator
Quotes
I’m not a fan of boxing myself in.Alyssa Coscarelli, official About page
Trivia
- She started her Instagram account when she moved to New York.
- Her dog Moon accompanies her office routine.
- In a 2024 creative profile, she named Honeycrisp apples with almond butter as her favorite snack.
- She has called a vintage Valentino lace blouse from her mother one of her most sentimental pieces of clothing.
Find Alyssa
Follow Alyssa’s outfits, vintage discoveries and spaces in progress.
Are you Alyssa Coscarelli?
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