Léna Situations
French creator Léna Mahfouf shares fashion and everyday life on YouTube, hosts COUCH, writes books and builds the world of Hôtel Mahfouf.
At 100 nudges, fangea sends Léna’s team an official invite.
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Latest
Léna’s happenings, collected from public sources, plus their backstory and Starbook, where fans write.
Known for
YouTube
Lena Editions
Vogue France
Robert LaffontOverview
- Name
- Léna Mahfouf
- Born
- 19 November 1997, Paris
- Home base
- Paris, France
- Work
- Video creator, author, podcast host and entrepreneur
- First steps
- A fashion and beauty blog in 2012
- Breakout
- Vlogs d’août, beginning in 2017
Mini bio
How it started.
Léna Mahfouf began with a fashion and beauty blog in 2012. In an interview with Brut, Léna recalled creating early posts in English out of fear that classmates would make fun of them, and juggling five jobs to fund studies before making a living online.
The August ritual.
The Vlogs d’août began in 2017: daily glimpses of life, friends and growing up, filmed and edited by Léna. The series ran for ten seasons, ending with an Accor Arena farewell in August 2026.
Fashion, on both sides of the camera.
Léna began hosting Vogue France’s behind-the-scenes series Vlogue in 2021 and became the first French content creator invited to the Met Gala in 2022. That year also brought Hôtel Mahfouf, a clothing and lifestyle brand with pop-ups where fans could meet in person.
More ways to spend time together.
The books Toujours plus, + = + and Encore mieux ! make space for confidence, self-acceptance and personal reflection. The conversation format Canapé 6 places later became COUCH, bringing filmed conversations with guests from culture, fashion and Léna’s own life to Disney+ in October 2025.
Creditschronological, newest first
Books
- 2025Encore mieux !Author · Lena Editions
- 2020Toujours plus, + = +Author · Robert Laffont
Video and presenting
- 2026Bercy farewell show replayCreator and performer
- 2025COUCHHost · Video season on Disney+
- 202597th Oscars red carpetCo-commentator for Disney+ France with Sophie Soulignac
- 2021VlogueHost · Vogue France
- 2017–2026Vlogs d’aoûtCreator, director and editor
Fashion and business
- 2026Etam x Hôtel MahfoufCollaboration through Hôtel Mahfouf
- 2022Hôtel MahfoufFounder
Awards
Quotes
Je veux pas que les réseaux sociaux, de mon côté, deviennent un endroit complexantLéna Situations, Brut interview, 9 November 2020
Speaking about body image and the kind of online space Léna wanted to create. Source: https://www.brut.media/fr/videos/lena-situations-raconte-son-histoire
Trivia
- Léna’s early posts were in English because classmates were less likely to understand and tease them, as recalled in the Brut interview.
- For Encore mieux !, readers could choose among four preorder covers. The most ordered design became the bookshop cover.
- Léna filmed a seven-day Kilimanjaro trip with Seb, sharing the climb in a YouTube video published in November 2021.
Find Léna
Keep up with Léna’s videos, looks, conversations and Hôtel Mahfouf projects.
Are you Léna Situations?
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