NikkieTutorials
Nikkie de Jager is the Dutch makeup artist behind NikkieTutorials, sharing full-glam tutorials, beauty experiments and celebrity makeup sessions while building her beauty brand Nimya.
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Latest
Nikkie’s happenings, collected from public sources, plus her backstory and Starbook, where fans write.
Known for
Overview
- Also known as
- Nikkie de Jager
- From
- The Netherlands
- Started
- YouTube makeup tutorials in 2008, aged 14
- Breakout
- The Power of MAKEUP! (2015)
- Beauty brand
- Nimya, launched in September 2021
Mini bio
How it started.
At 14, Nikkie watched The Hills and searched YouTube for Lauren Conrad’s eyeliner. A tutorial by Sandy Gold drew her into makeup. After practicing for a few months, she borrowed her mother’s camera, balanced it on a box and filmed a green smoky eye tutorial in 2008.
The power of makeup.
Her 2015 video The Power of MAKEUP! pushed back against makeup shaming by showing a transformation on half her face. Fans began sharing their own half-face looks. That idea also became a setting for celebrity conversations, including sessions with Kim Kardashian West in 2017 and Adele in 2021.
Sharing her story.
In January 2020, Nikkie shared that she is a transgender woman in I’m Coming Out. She explained that blackmail had pushed her to speak sooner than she intended. The video let her tell fans her story herself.
Beyond the tutorial.
Nikkie co-hosted the Eurovision Song Contest in 2021 and launched Nimya that September. Her brand focuses on skin prep, skincare and makeup. In September 2026, she was named the next host of the BBC’s Glow Up, with her first series expected in 2027.
Creditschronological, newest first
Video
- 2025Doing Lola Young’s “Non-Messy” Makeup!Host and makeup artist
- 2021POWER OF MAKEUP: Adele!Host and makeup artist
- 2020I’m Coming Out.Creator
- 2017POWER OF MAKEUP: Kim Kardashian WestHost and makeup artist
- 2015The Power of MAKEUP!Creator and makeup artist
Television
- 2021Eurovision Song ContestCo-host
Beauty
- 2021NimyaFounder
Awards
Quotes
In a world of mattes, be a blinding highlight.Nikkie de Jager, Shorty Awards profile
Her makeup motto, quoted in her YouTube Guru winner profile: https://shortyawards.com/9th/nikkietutorials
Trivia
- She calls her fans Glow Babies, a name she chose to give the community its own identity.
- Her first filming setup was her mother’s camera balanced on a box.
- She told Into The Gloss that horror movies and special effects help inspire her makeup looks.
Find Nikkie
Follow Nikkie for makeup experiments, full glam and her latest videos.
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