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Tezza Barton

Tessa Barton, known as Tezza, is a photographer, fashion creator and co-founder of the Tezza photo and video editing app, sharing a love of vintage imagery and personal style.

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Latest

Tezza’s happenings, collected from public sources, plus her backstory and Starbook, where fans write.

Known for

Overview

Also known as
Tezza; Tessa Barton
Hometown
Salt Lake City, Utah
Work
Photographer, fashion creator, author and entrepreneur
Signature project
Tezza photo and video editing app, launched in 2018
Creative partner
Husband and Tezza co-founder Cole Herrmann

Mini bio

How it started.

Growing up in Salt Lake City in a family of artists and entrepreneurs, Tessa wanted to design clothes. At 16, photographing her own designs opened up a different path: she could tell stories through images. She went on to study fine art and photography. [Source: Up Next in Commerce.]

Finding her people.

She photographed bands, weddings and fashion work while sharing images online. After moving to New York City, her Instagram work took off. Followers wanted to learn her editing style, leading to educational work, prints and Lightroom presets. [Source: Harper’s Bazaar Vietnam.]

Making it easier to create.

With Cole Herrmann, her husband and an app developer, she built Tezza from their small New York studio apartment. Launched in 2018, the app brought her approach to photo editing onto phones. Her book InstaStyle arrived that October, offering photography and personal-brand advice. [Sources: Tezza About us; Harper’s Bazaar Vietnam; DK.]

Creditschronological, newest first

Creative tools and collaborations

Books

Awards

Quotes

Candid photos are better than posed onesTezza Barton, Entertainment Tonight

Photography advice during the Custom Photo Booth launch interview, June 20, 2025. See the Entertainment Tonight source below.

Trivia

  1. She first picked up a camera to photograph clothes she was designing as a teenager. (Up Next in Commerce.)
  2. When asked her favorite color, she says denim. (The Zoe Report.)
  3. Before building the app, she sold Lightroom presets. (Up Next in Commerce.)

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