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Deeba Rajpal

Deeba Rajpal is the creator of Passionate About Baking, a cookbook author, food stylist and photographer who shares eggless desserts inspired by seasonal fruit and chocolate.

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Deeba’s happenings, collected from public sources, plus her backstory and Starbook, where fans write.

Known for

Overview

Based in
Gurgaon / New Delhi, India
Work
Baker, recipe developer, food stylist, photographer and cookbook author
Started blogging
2007
Signature
Eggless desserts, seasonal produce and photographs in natural light
First cookbook
Passionate About Baking (2021)

Mini bio

How it started.

Deeba began food blogging in 2007 after discovering American food blogs. She initially wanted a place to record her recipes and baking experiments. Taking better pictures became part of the pleasure, and the blog grew into a regular creative practice.

Finding her style.

She taught herself baking, styling and photography. Her portfolio describes how a digital camera gave her room to experiment, shoot again and play with colour. Seasonal ingredients, edible flowers from her garden and natural light became part of her visual language.

From blog to book.

Her dessert recipes and photographs brought Passionate About Baking an international readership. In 2021, Penguin Random House India published her cookbook of the same name, collecting chocolate recipes for everyday baking and celebrations.

Beyond her own kitchen.

Her work also includes recipe development and commercial styling and photography. For No-Mad India in 2017, she created recipes and photographed the brand’s tableware and textiles. Forbes India included her in its Top 100 Digital Stars list in 2024; on her press page, she called it her third year on the list.

Creditschronological, newest first

Recipe development, styling and photography

  • 2017No-Mad IndiaConcept, recipe creation, styling and photography

Awards

Quotes

For me, baking is challenging, inspirational, creative and therapeutic.Deeba Rajpal, Passionate About Baking

From her account of the interests and ingredients that inspire her baking.

Trivia

  1. She collects vintage props and bric-a-brac for food styling.
  2. She shoots her still food photographs using natural light.
  3. Her interests include coffee, flea markets and visiting old Indian cities.
  4. Before her baking career, she worked in customer services at British Airways.

Find Deeba

Follow her for eggless desserts, seasonal recipes and food photography.

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