Itee Chopra
Itee Chopra is a Delhi-based fashion and travel creator who shares outfit finds while working in influencer marketing.
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Latest
Itee’s happenings, collected from public sources, plus their backstory and Starbook, where fans write.
Known for
Wabi SabiOverview
- Based in
- Delhi, India
- Work
- Fashion and travel creator; influencer marketing professional
- Starting point
- Working with influencers in 2019 inspired Itee to try fashion blogging.
Mini bio
How it started.
Born and raised in Delhi, Itee completed a BBA in 2017 and an MBA in 2020. In a 2022 City First interview, they explained that working as an influencer specialist in 2019 introduced them to brand collaborations and inspired them to start blogging about fashion.
Finding an audience.
Itee told City First that a positive response to their styling content led to brand invitations and events. At the time, they handled shooting and editing themselves while balancing blogging with their marketing job.
Both sides of the camera.
Their public work spans affordable outfit reviews, fashion collaborations and travel. On LinkedIn, Itee also shares a professional perspective on creator partnerships, affiliate commerce and audience trust, and describes leading influencer operations and business development at Faym.
Creditschronological, newest first
Fashion content
- 2025Myntra bodycon dress reviewCreator
- 2024Wabi Sabi Foiluxe kaftan featureFeatured creator
- 2023FabAlley end-of-season dress picksCreator and collaborator
Influencer marketing
- 2024Wildcraft campaign case studyCase study shared by Itee; credited by Faym
Quotes
Life is your message to the world so it should be positive.Itee Chopra, City First, April 12, 2022
From the interview “Life is your message to the world”, on page 12 of First India’s New Delhi edition.
Trivia
- Itee studied business before becoming a fashion blogger, completing a BBA and then an MBA.
- In their 2022 interview, Itee described balancing a marketing career with blogging as their greatest achievement.
Find Itee
Follow Itee for outfit finds, styling and travels.
Are you Itee Chopra?
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