Taking on the competitor a buyer already knows
On Ask Jeb, Jeb answered an advertising salesperson’s question about losing deals to existing providers. He discussed discovery, buyer commitment, and when to walk away.
Jeb Blount is the founder of Sales Gravy, a sales trainer and author who shares practical lessons on prospecting, relationships, and leadership through books, videos, and the Sales Gravy Podcast.
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On Ask Jeb, Jeb answered an advertising salesperson’s question about losing deals to existing providers. He discussed discovery, buyer commitment, and when to walk away.
Jeb helped a business development rep working in a technical market. The episode covers separating research from calling and sorting prospects into A, B, C, and D lists.
A Brooklyn real estate agent brought Jeb a question about booking appointments. Jeb walked through stating the reason for a call, making the value clear, and asking for a specific meeting time.
Jeb answered a former teacher who was seven weeks into a sales job. His advice centered on daily process goals and the actions a new salesperson can control.
Jeb answered an advertising salesperson’s question about buyers who hold back. He discussed listening, the decisions buyers make, and connecting their goals to a useful solution.
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