Max the Meat Guy
Max Greb, known as Max the Meat Guy, shares steak experiments, grilling advice and food taste tests, and is behind MaxJerky and Island Tacos.
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Latest
Max’s happenings, collected from public sources, plus their backstory and Starbook, where fans write.
Known for
YouTube
YouTube
YouTubeOverview
- Also known as
- Max Greb
- Makes
- Cooking videos, steak experiments and food taste tests
- Started posting
- 2020
- First business idea
- Jerky, inspired by a study abroad trip to Beijing in 2014
- Food brands
- MaxJerky and Island Tacos
Mini bio
How it started.
A study abroad trip to Beijing in 2014 gave Max and best friend Kyle the idea for a jerky business. They stayed in China after graduation, worked in financial services and developed recipes on the side. By 2018, they were selling jerky at local markets and ball games.
Finding an audience.
When the pandemic prevented a return to China, Max began filming food creations in 2020. The videos found an audience, and sister Sophia left investment banking to work on the channel. Steak techniques, unusual ingredients and cooking experiments became part of Max the Meat Guy’s videos.
From videos to the pantry.
MaxJerky launched in April 2023. Max later collaborated with McCormick on three Grill Mates seasoning blends and co-founded Island Tacos with Burton Young. Alongside the food brands, the videos now include fan recipes and restaurant taste tests.
Creditschronological, newest first
Food brands
- 2026Island TacosCo-founder
- 2024Grill Mates x Max The Meat Guy seasoning blendsCollaborator
- 2023MaxJerky launchFounder and recipe developer
Video and collaborations
- 2025Become a Steak EXPERT in 45 MinutesCreator and host
- 2025I Rated EVERY Outdoor Boys MealCreator and host
- 2023Largest beef Wellington with Nick DiGiovanni and Gordon RamsayCooking team member, alongside Guga Foods and The Golden Balance
Awards
Quotes
Without jerky, I wouldn't be where I am today.Max Greb, Mashed interview, September 1, 2023
Reflecting on how developing jerky sparked an interest in cooking. Source: https://www.mashed.com/1381855/max-the-meat-guy-labor-day-bbq-tips-interview/
Trivia
- Max began grilling at age six.
- Max bought a first dehydrator in 2016 to work on jerky recipes.
- The idea for Island Taco Company began over tacos and homemade salsa on a sandbar off Key West.
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