Neal Schaffer
Neal Schaffer writes books, hosts Your Digital Marketing Coach and teaches businesses how to build relationships through digital and social media marketing.
At 100 nudges, fangea sends Neal’s team an official invite.
🔒 Star boosts open once Neal claims this page.
Latest
Neal’s happenings, collected from public sources, plus their backstory and Starbook, where fans write.
Known for
Overview
- Based in
- Irvine, California
- Work
- Author, podcast host, marketing consultant and educator
- Started creating
- LinkedIn advice blog, July 2008
- Early turning point
- Speaking at UCLA’s Gravity Summit in December 2009
Mini bio
How it started.
After working in Asia, Neal returned to Southern California and used LinkedIn to rebuild his network. On July 10, 2008, he started Expert Answers to Your LinkedIn Questions. His wife encouraged him to turn that knowledge into a book, leading to Windmill Networking in 2009.
Finding his audience.
Neal calls his December 2009 talk at UCLA’s Gravity Summit a turning point. Requests from businesses followed, and he launched his social media strategy consultancy in 2010.
What fans can explore.
His books grew from LinkedIn networking into wider social media strategy, influencer relationships and digital marketing. Alongside writing and hosting Your Digital Marketing Coach, he teaches at Rutgers Business School and UCLA Extension.
Creditschronological, newest first
- 2026Maximizing LinkedIn for Business GrowthAuthor, second edition
- 2024Digital ThreadsAuthor
- 2020The Age of InfluenceAuthor
- 2013Maximize Your SocialAuthor
Awards
Quotes
Like a foreign language, unless you become an avid user and passionate member of the community, you will never master it.Neal Schaffer, official personal background
On approaching social media by participating in its communities.
Trivia
- He speaks Japanese and Mandarin Chinese.
- Before his marketing career, he interned at the Whitney Museum and the Museum of Contemporary Art in Los Angeles.
- He played electric violin in a high-school band.
- He narrates the Digital Threads audiobook himself.
Find Neal
Follow Neal for new episodes, book updates and practical marketing ideas.
Are you Neal Schaffer?
Fans built this page. Claim it to connect with them and unlock Star boosts, or request a takedown if you’d rather it not exist.

PDCA Social
PDCA Social
HarperCollins Leadership
Wiley