Sharing the story behind his Old Chang Kee collaboration
A case study on Rollin’s site describes co-developing a limited-edition puff with Old Chang Kee, supported by videos and in-store tastings. The project reported 1,829 puffs sold.
rollinjoint.comOld Chang Kee × RollinJoint case study#collaboration#street food
Compiled from a public source and linked above. Happenings link out to where they were published.
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