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Sally McKenney

Sally McKenney is the self-taught baker, food photographer, and cookbook author behind Sally’s Baking, sharing tested recipes and tutorials for baking from scratch.

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Sally’s happenings, collected from public sources, plus her backstory and Starbook, where fans write.

Known for

Overview

Based in
Maryland, USA
From
Philadelphia, Pennsylvania
Started
December 2011
Work
Baker, recipe developer, food photographer, and cookbook author
Breakout
Cake-batter chocolate-chip cookies shared on Pinterest
Cookbooks
Four, beginning with Sally’s Baking Addiction in 2014

Mini bio

How it started.

Sally grew up baking with her mother and grandmother. After studying communication with a marketing concentration, she settled in the Baltimore area. In December 2011, she started sharing recipes online; a year and a half later, she left her full-time job to build the blog into a business.

The cookie that caught on.

A cake-batter chocolate-chip cookie photographed with her then-boyfriend’s camera went viral on Pinterest. Sally told Baltimore Magazine that the resulting traffic made her realize baking online could become a career.

Teaching the why.

Her recipes explain ingredients, techniques, and the lessons from testing. The personal blog became Sally’s Baking Addiction, now called Sally’s Baking, with a team supporting recipe development and videos. Her four cookbooks extend that teaching, from candy and cookies to the sweet and savory recipes in Sally’s Baking 101.

Creditschronological, newest first

Awards

Quotes

Baking makes everyone happy, which I find so fulfilling. I love sharing what I create and make.Sally McKenney, Baltimore Magazine

July 2024 interview about the blog and the joy of sharing food; https://www.baltimoremagazine.com/section/fooddrink/sally-mckenney-sallys-baking-addiction-blog/

Trivia

  1. Sally’s first blog paycheck was $80, and she remembered being proud to earn money from her own creativity.
  2. After spending the day around desserts, she told Baltimore Magazine she often wanted a big bag of salty chips.
  3. She started the monthly Sally’s Baking Challenge in 2017 to connect readers and help them learn new kitchen skills.
  4. She has rescue dogs, who are part of her family in Maryland.

Find Sally

Follow Sally for new recipes, baking tips, and a look inside the kitchen.

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