Georgian fashion designer and Gucci artistic director, whose work spans Vetements, everyday wardrobe experiments and Balenciaga’s return to couture.
At 100 nudges, fangea sends Demna’s team an official invite.
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Demna’s happenings, collected from public sources, plus their backstory and Starbook, where fans write.
The GucciCore campaign brings Demna’s cruise collection into New York street scenes. Peter Funch photographed groups of people whose different ways of dressing cross paths.
fashiongonerogue.comSee the GucciCore campaignDemna presented Spring/Summer 2027 in Milan in a set built as a replica Gucci flagship. The Store Show moved from menswear to womenswear and explored three characters: the Rebellious Aristocrat, the Snob and the Eccentric.
crfashionbook.comInside The Store ShowIn a Vogue interview, Demna discussed studying Gucci’s archives, building new silhouettes and developing sizing that considers different body types. Rineke Dijkstra photographed the designer for the September issue.
vogue.co.ukRead the Vogue interviewDemna presented Gucci’s Cruise 2027 collection in Times Square at 9 p.m. local time. The collection brought together New York ways of dressing, from business suits to loose denim.
prtimes.jpGucci’s Times Square show announcementCurated by Demna, Gucci Memoria opened to the public at the Chiostri di San Simpliciano during Milan Design Week. The exhibition traced Gucci’s history and ran through April 26.
prtimes.jpGucci’s exhibition announcementFollow Demna’s own Instagram for notes on the work.
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